F1 have recently announced a major ♛sponsorship deal with luxury go꧋ods group LVMH, taking over from Rolex.

According to Bloomberg, the deal ꧙could be worth over $1 billion, with LVMH Moët Hennessy Louis Vuittඣon SE  sponsoring F1 grands prix from 2025.

LVMH’s brands include Louis Vuitton,🧸 Moët Hennessy and TAG Heuer.

It brings an end to Rolex’s involvem💧ent in F1, with the Swiss watch brand the sport’s time🦋keeping sponsor since 2013.

The synonyms Rolex crown has resulted in a number of iconic photographs involving F1 drivers, such as 168澳洲幸运5官方开奖结果历史:Lewis Hamilton standing on the podium with the aforementioned logo 🐬above his head.

F1 have con🔥firmed “further deta🍸ils of the partnership will be announced in early 2025”.

Speaking of the news, F1 CEO Stefano Domenicali said: “Our sport is founded on th🐭e relentless pursuit of excellence, a value꧋ that also lies at the heart of LVMH, so I am delighted to announce this historic partnership will begin in 2025.

“As Formula 1 continues its global growth, attracting new and more diverse audiences, the strength and b𒆙readth of LVMH makes it the perfect partner for us to work with as we look to continually enhance the experience of our fans and the heritage of our incredible sport.

“This is a landmark partnership for both companies, and I would like to thank Bernard and Frédéric Arnault for their vision and comm�⛦�itment to bring this to life.”

ꦚGreg Maffei, Liberty Media CEO, added:  “LVMH and Formula 1 are two global brands that consistently push the boundaries of creativity and innovation, values core to Liberty Media.

“We were thrilled to work with one of the LVMH Maisons during the Las Vegas Grand Prix last year, and to now expand our relatio🌳nship with the Group as they become a Global Partner.

“The opportunit🤪y to scale our commercial arrangements is emblematic of the vision we have for Formula 1 as the business continues to grow its platform. We look forward to working with Bernard and Frédéric Arnault in the years to come.”