PETA is a non-profit o💮rganisation voicing their views against the cruel treatment of animals.

The🙈y are strongly against the Iditarod dog race which takes place in Alaska that runs nearly 1000 miles.

It’s an annual dog race that sees them compete in sub-zero temperatures, explaining why 🐟PETA is against them.

According to PETA, over 150 dogs died 🎐due to the event, although the time-span wasn🔯’t disclosed.

GCI sponsors the famous dog race - the company is linked to F1’s owners, Liberty Media.

Earlier this year, PETA sent a letter and a ‘d🎉ead dog’ to F1 CEO Stefano Domenicali to push for Liberty Media to cut ties.

PETA have continued their protest by interrup🍌ti✅ng Hamilton’s interview at the Forbes Summit.

The seven-time world champion is a🍨 dog lover himself, often pictured alongside his beloved Roscoe. 

Hamilton’s worldwide presence, combined with his stance on topical ܫissue💖s, is why PETA targeted him.

The incident can be seen on the video below:

PETA supporters joined Lewis Hamilton's panel at the Forbes Iconoclast Summit & urged him to denounce F1's association with Iditarod, a dog-sled race in which over 150 dogs h🔜ave died. Ha🥀milton, a vegan athlete & dedicated dog dad, responded positively to their heartfelt appeal.

— Sir Lewis Updates (@LH44updates)

“Formula 1 athletes choose to compete, but no dog chooses to run four ma𝔍rathons a day for up to two weeks through snow, ice, and harsh winds, the ‘reward’ for many being death,” PETA Executive Vice President Tracy Reiman said. “Lewis Hamilton can be a powerful advocate for these dogs, who desperately 🦂need his voice, and PETA is urging him to demand an end to GCI’s harmful sponsorship.”