W Series lands Williams F1 title sponsor as first major backer

W Series has anno𝐆unced a “multi-year” agreement with ROKiT to la🌼nd its first major sponsorship deal since its formation in 2018.

Heading into the 🔥all-female championship’s second season, W Series has confirmed its first major sponsor with global telecoms company ROKiT phones, which is the title partner of the Williams Formula 1 and Venturi Formula E teams.

W Series lands Williams F1 title sponsor as first major backer

W Series has announced a “multi-year” agreement with ROKiT to land its first major sponsorship deal since its formation𒉰 in 2018.

Heading into the all-female championship’s second season, W Series has coꩲnfirmed its first major sponsor with global telecoms company ROKiT phones, which is the title partner of the Williams Formula 1 and Venturi Formula𒅌 E teams.

As part o🏅f the m♔ulti-year deal, ROKiT branding will appear on all 20 cars and on the overalls of the 20 competing drivers, with a full livery launch set to be unveiled at the Autosport Awards in London on Sunday December 8.

“We’re thril🧜led to welcome ROKiT to W Series,” said Catherine Bond Muir, Chief Executive Officer of W Series.

“As a high-tech, disruptive, customer-focused brand, ROKiT sits comfortably alongside W Series and its mission to change the face of motorsport and we’re delighted that we’l🍨l be racing together in the coming years.

“It’s also excitin༺g to see a brand that’s already present in Formula 1, Formula E and other well-established race series, recognising and supporting opportunities for women in sport, and taking immediate action. We expect this to be an e♏merging trend in 2020.”

ROKiT chariman Jonathan Kendrick, added: “We’ve been amazed by the progress made and the success achieved by W Series since it smashed into the world of moto♏rsport, and we really want toও be a big part of its future as it develops over the next few years.

“Like W Series, RO꧂KiT is a young, ambitious, tech-driven company making waves at the leading edge of our industry, and this partnership is an absolute natural fit for us.”

The six-race long 2020 W Series campaign will get underway on May 30 at Russia’s I𝔉gora Drive circuit and continue to feature on the🐼 DTM support bill, with reigning champion and Williams F1 development driver Jamie Chadwick returning to defend her crown.

W Series lands Williams F1 title sponsor as first major backer

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